Identity Design and Branding

Design is the science behind visual art. Good design can guide a viewers attention, describe an idea, or even sell without using words. I can help you convey the message you want to.

Re-Vectorization


Often graphic assets become lost, misplaced, or outdated. To print your logo on a coffee-mug or on golf-shirts a raster-graphic won’t do. To print decals or embroider toques, what you need is a vector graphic. This gallery contains examples of my work restoring old logos and creating brand new vector identity-art.


In case you are wondering: This Site Explains the Difference Between a Raster and a Vector.


300 x 250 Resolution Display Ads

While I often design web-sites and branding, designing advertisements for screen (banner/display ads) to be uniquely rewarding. When designing display ads one aims to out-smart the surrounding UI, drawing the users eye away from web-design you may never see… That’s a pretty neat challenge.

Identity Art & Logo Design by: Adam McFadyen


Clients Often See Your Brands Identity Before Meeting You.

Clients Want to Know:
  • Who are you?
  • What do you value?
  • What do you do?

We can take that information, weave in a bit of creativity and map the result in to a scalable vector graphic that will look just as brilliant on your business cards as on your billboards.

Elements Iconography